SS24 'The Archivist' now online


HERESY is a brand that produces seasonal clothing collections influenced by the research and exploration of Folklore.

As well as clothing they make handmade art objects, produce events, program music projects, and print small-press publications.

Website design and build: R.Dunk


Firstly, we would like to express that we are not trying to jump on a band-wagon by projecting this information. We understand that consumer consciousness is becoming more widespread, this is obviously fantastic news, but we want to make clear that this isn't a way for us to exploit a current trend or an attempt to add value to our product.

We have been operating in an ethically conscious manner since we started the company in 2012, and for us it was just something that went without saying. Some other brands, commendably, make this issue part of their brand's identity, but HERESY's focus has always been on folklore. However it is fundamental that the framework under which we operate our business is fair and ethical, and for this reason we would like to share information about where our product comes from, and how it is made.

The other main area of our product is t-shirts. While many companies use ready-made 'blanks' which they then print graphics on, all our jersey products are custom-made with our own shape and fit. They are pre-washed to prevent any shrinkage, and are made with the highest quality heavy-weight jersey we have come across. It took a lot of work and time to develop our t-shirts, but we are now very proud of them, and believe that they could give any other shirt a run for their money.

We produce our product in Asia, currently we work with a single factory of which we have a close relationship with, and which has been surveyed to ensure that working practice meets with our standards. The factory specialises in small run production, so the team is small and the level of workmanship is high. What we pay for our product is in alignment with the product we produce in Europe, and therefore we demand a quality that is similarly high.